Strategic Support

With a successful track record of developing and executing international strategies, we listen to your needs, understand your market and provide practical strategies and direct support to help you to achieve your goals.

All of the advice and support provided by Medilink’s International Team is practical and based upon real world experience and sector specific knowledge. Our cost-effective solutions are used by companies looking to increase their international trade capacity and focus on:

Market Research

Medilink’s International Team use their expertise and international contacts to thoroughly research and existing or potential overseas market.  By identifying risks, opportunities and explaining current market conditions, the team can de-risk international trade decisions within a business and prepare that organisation for the future. Typical market research projects focus on but are not limited to:

  • Market opportunity identification
  • Competitor analysis
  • Regulatory pathway and considerations
  • Customs and culture
  • Marketing and pricing
  • Routes to market

Interim Resource

Many companies face the difficult situation of internal resources when developing their international business.  Medilink can eliminate some of these costs and much of the risk by providing access to sector and international trade professionals.  These individuals work within a business on defined projects to underpin the international strategy of an organisation.  Typical projects include:

  • Starting the regulatory process for new product registration in an overseas territory
  • Managing a new territory or region until the business is able or ready to recruit internally
  • Staffing an exhibition stand or international congress with a medical technology specialist

Absence Cover

Long term or defined absence cover – the most regularly used service within the interim resource offering is the cover of a defined absence such as maternity or sick leave.  Medilink can identify an individual with sector and international trade knowledge to cover roles within an international trade team.  Rather than companies recruiting short term cover often with limited sector knowledge and experience, they can engage Medilink or an individual within the team to fulfil this role.

Strategic Development and Deployment

As part of internal planning or to develop a stand-alone strategy the Medilink team can work alongside a business and draw upon decades of experience and international contacts to design a regional or global strategy.

In Market Support

Using contacts across business, academia and clinicians throughout the World, Medilink can deliver in market projects on a company’s behalf.  These projects have previously included launch events in Asian markets, securing premises for logistics and distribution in America, coordination of product trials in Africa and much more.

Support and Services

Medilink’s International Team offer the following support and services:

Events and Exhibitions

International exhibitions are a fantastic way for companies to showcase their products and services, network with thousands of healthcare professionals and increase brand awareness.


Strategic Support

With a successful track record of developing and executing international strategies, we listen to your needs, understand your market and provide practical strategies and direct support to help you to achieve your goals.


“Medilink’s support with Arab, Asia and Africa Health along with FIME has been exceptional. The team’s sterling pre-show planning and onsite support has meant that the meetings were stress free, and highly productive. Both Tom and Melissa are a delight to work with and a credit to Medilink. All of the exhibitions delivered a large number of high-quality leads, most of which have been converted into potential distributors, and or customers.”

Dean C Sleigh

General Manager, Chemviron Carbon

“We have been exhibiting at Medica for almost 25 years. It is the best event for us to meet up with our current customers and distributors, as well as secure new contacts and leads. We easily receive in excess of 100 enquiries, mainly from Europe but further afield too; such as the Middle East. We have been extremely pleased with the continual and invaluable support from the Medilink team, the location and the design of the UK pavilion and we rebooked straight away.

Steve Nixon

Commercial Director, Viamed Ltd.

“It has been a momentous time for our company, gaining new marketing approvals throughout the world and continuing to build momentum in the USA. Tom and his team at Medilink are always on hand to assist us with valuable advice and support our growing international team as we continue our focus on attendance at scientific conferences throughout the world. Our presence earlier at Arab Health proved invaluable in forging new partnerships and building a global presence.”

Richard J Paxman

Chief Executive Officer, Paxman

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